Born and raised in Dubai, I’m a Senior PR & Marketing Executive with over nine years of experience in the UAE, seven of which have been dedicated to the F&B and hospitality industry. I currently lead creative strategy, storytelling, and communications for Agon Hospitality’s portfolio, including GITANO Dubai, BCH:CLB, The Coterie, Coterie Kitchen, and Saylor’s Fish & Chips.

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My expertise spans 360° marketing, from digital communications and campaign ideation to influencer relations, PR, and experiential activations. With a foundation built as a one-woman marketing team, I bring structure, creativity, and precision to every project, ensuring that each campaign resonates with intent, impact, and consistency.

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My work has contributed to award-winning venues across Dubai’s hospitality scene, and my approach remains rooted in authenticity, crafting marketing that feels human, purposeful, and lasting.

Please enjoy my portfolio, and feel free to get in touch!